Better bacon banner ad
Thursday, May 7th, 2009Here is the best banner ad I’ve seen in some time.
It ran at breakfast time on Engadget. I’m thinking the ad network knows I’m male, and maybe even a Lenovo ThinkPad owner (the computer equivalent of bigger, better bacon).
The merits: The category is clear (bacon). The differentiating benefit is clear (bigger). Potential objections are headed [...]